How LP Investors Will Benefit from Pitch15

Tommy Nordam Bjørk Jensen
March 9, 2025

How LP Investors Will Benefit from Pitch15

Limited Partners (LPs) in Pitch15 stand to benefit from a first-mover advantage in the rapidly expanding women’s sports market, capturing undervalued assets before they reach mainstream valuation levels. The investment thesis is built on high-growth, undercapitalized opportunities that align with global macro trends, offering strong financial returns and brand-aligned social impact. Below are the key ways LP investors will benefit from Pitch15.

1. High-Growth Investment in Undervalued Assets

  • Market Mispricing: Women’s sports remain massively undervalued compared to their male counterparts. Investing now allows LPs to secure assets at lower valuations before the market fully appreciates their value.
  • Rising Media Rights & Sponsorships: Women’s sports media rights values are growing faster than men's sports, offering a strong monetization runway.
  • Increasing Franchise Valuations: Teams and leagues in women’s sports are experiencing exponential growth in valuation (e.g., NWSL franchises increasing 10x in 5 years), providing strong exit opportunities.

2. Strong Financial Returns & Exit Strategies

  • Asset Appreciation: Pitch15 will invest in emerging women’s sports teams, leagues, and media properties, capitalizing on rapid valuation increases.
  • Mergers & Acquisitions: As private equity and institutional investors move into the space, early investors will have strong exit potential.
  • Media & Sponsorship Revenue Upside: Increased corporate and media interest in gender-equitable sponsorship means that revenue streams will outpace initial forecasts.

3. Diversified Portfolio for Risk Mitigation

  • Multi-Asset Approach: Pitch15 will spread investments across teams, leagues, media rights, and sponsorship activations, ensuring a well-balanced risk-reward profile.
  • Global Market Exposure: Investments will not be limited to the U.S. but will include high-growth international markets where women’s sports are rapidly expanding (e.g., Asia, Latin America, and Europe).
  • Early-Stage & Late-Stage Investments: A mix of venture investments (high-growth potential) and established assets (stability and cash flow) will ensure strong portfolio diversification.

4. Early Entry into a Major Market Shift

  • Changing Consumer Trends: Women control $31.8 trillion in discretionary spending and are demanding more investment in women’s sports. This demographic shift will drive significant growth​
  • Brand & Sponsorship Demand: 73% of female sports fans want more brand involvement in women’s sports, creating a lucrative sponsorship environment for Pitch15’s investments​
  • Regulatory & ESG Tailwinds: Governments and corporate partners are increasingly aligning with gender equity initiatives, ensuring further investment inflows.

5. Impact & ESG-Driven Investment Appeal

  • ESG Alignment: LPs looking for socially responsible investment opportunities will find Pitch15 attractive due to its alignment with gender equity, diversity, and inclusion.
  • Positive Brand Association: Investors will be seen as champions of gender equality in sports, enhancing corporate goodwill and brand alignment.
  • Sustainable Long-Term Growth: Women’s sports investments not only yield strong financial returns but also create long-term cultural and commercial impact.

6. Institutional Capital & Future Funding Rounds

  • Early Investors Get Preferred Terms: LPs in Pitch15’s early funding rounds will secure better entry multiples and valuation terms before the fund scales.
  • Institutional & PE Buy-In: As institutional investors and private equity enter the space, early LPs will be well-positioned to benefit from later-stage funding rounds and exits.
  • Follow-On Investment Opportunities: Pitch15’s structured investment approach will offer LPs opportunities to co-invest in high-growth deals, ensuring sustained long-term engagement.

Conclusion: Why LPs Should Invest in Pitch15 Now

Pitch15 is seizing a once-in-a-generation opportunity to invest in an undervalued and rapidly growing market. LPs will benefit from strong financial returns, portfolio diversification, impact-driven investment appeal, and early access to high-growth assets in women’s sports.

By investing early, LPs can maximize their upside in a market that is only beginning to be recognized for its true economic potential.

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